Senior Creative Manager, Marketing

Universal Music Group

Santa Monica, CA 90404




Mar 13, 2023

Universal Production Music (UPM) is seeking a Sr. Creative Manager, Marketing (SCMM), based in Santa Monica, CA, to support the UPM marketing team in driving key digital initiatives across various brand channels and projects from concept ideation through final delivery in support of integrated marketing campaigns and business objectives.

  • Utilizes Adobe Creative Cloud apps to create, organize and manage marketing materials including but not limited to:
  • Social media-focused creative: statics, carousels, short-form video
  • One sheets and proposal templates for sales
  • Creative to be featured on the company’s website: playlist/genre/mood/campaign headers
  • Email template design
  • Presentation templates
  • Minor graphic design for physical items such as SWAG and signage for in-person events, expos, and conferences as needed
  • Works closely with Digital Marketing Coordinator to plan out social media calendar- driving the creative strategy and out-of-the-box concepts and designs
  • Works with the sales team to create custom proposals, presentations, and ancillary pitch content as needed
  • Collaborates with the Head of US Marketing to develop mood boards, templates, and creative vision for campaign or product launches
  • Liaise with our International Marketing team based in the UK to ensure our marketing reflects brand guidelines and is in line with the company’s overall marketing efforts
  • With guidance from the Head of US Marketing, develops ad-creative for paid placements including: LinkedIn, YouTube, Google, and third-party websites
  • Collaborates with the Marketing Manager on promotional strategy and creative digital materials for New Releases, artist features, BTS, and other Production-related content
  • Develops new and creative ways for UPM to feature recent placements
  • Frequently assesses top competitor digital organic and paid campaigns and reviews findings with Marketing team
  • Stays on top of digital advertising trends and is always in the know of the latest media developments
  • Other requests by management as needed

Salary Range:
$64,480- $94,811.54