Job

Director of Marketing

PCPA - Pacific Conservatory Theatre

Santa Maria, CA 93454

Deadline

Rolling

Posted

Jul 08, 2021

Pacific Conservatory Theatre (PCPA) seeks an empathetic and strategic arts marketer for the role of Director of Marketing. This leader will have a passion for community engagement, team-building and strategic thinking to help guide the overall storytelling of the organization’s brand and productions.

Reporting to the Managing Director, the Director of Marketing is responsible for creating, developing and implementing all marketing and promotional aspects of the PCPA season to increase revenue from ticket sales and other earned income. As a member of the senior leadership team, the Director of Marketing will play a key role in developing and supporting the culture and future plans of the organization. The following positions report to the Director of Marketing: Social Media and Graphics Manager, Group Sales Manager/Media Buyer, Media Relations & Communications Manager, Box Office Manager and House Manager.

Requirements

The Director of Marketing is a vital link to the community and must have superior interpersonal skills with the ability to interact effectively and productively with the community and local business leaders, potential donors, Boards of Directors, the news media and the public at large. The ideal candidate will be a data-driven decision maker, a strategic thinker and a transparent and motivating team leader. The next Director of Marketing will have expert understanding of digital marketing strategies and tactics, including social media, website design and CRM management. Additional areas of expertise will include people and team management, digital media, analysis and assessment, high technological capacity and interpersonal and mass communications.