Communications & Marketing Coordinator

Position Title: Communications & Marketing Coordinator

Department: Communications

Reports To: Director of Communications & Digital Projects

Position Classification: Full-time, benefits-eligible, non-exempt

Work Location: Onsite at the Queens Museum (Corona, NY)

Work Schedule: Monday - Friday (10:00 AM - 6:00 PM); occasional weekends for special events

Salary Band: D1 - Coordinator

Salary Range: $22.00 per hour - $24.00 per hour

Management Classification: Non-supervisory

About the Queens Museum

The Queens Museum is dedicated to presenting the highest quality visual arts and educational programming for people in the New York metropolitan area, and particularly for the residents of Queens, a uniquely diverse, ethnic, cultural, and international community.

The Museum fulfills its mission by designing and providing art exhibitions, public programs, and educational experiences that promote the appreciation and enjoyment of art, support the creative efforts of artists, and enhance the quality of life through interpreting, collecting, and exhibiting art, architecture, and design.

Position Overview

The Queens Museum seeks an innovative Communications & Marketing Coordinator with a passion for social-first storytelling, exceptional writing, editing, and content production skills to support the QM’s communications and engagement strategy. Reporting to the Director of Communications and Digital Projects, the Coordinator is a key collaborator who works closely with the QM’s departments (including Exhibitions and Programs and Education) to produce compelling stories across social media platforms, including Facebook, Instagram, and Twitter. The Coordinator is responsible for monitoring social media accounts and analytics and supporting the overall communications strategy of the QM.

Successful candidates will be proactive self-starters and demonstrate enthusiasm for the QM’s mission and program. This position offers significant opportunities for professional development and creative collaboration across the NYC arts and culture sector. Residents of Queens, Bilingual candidates, and multilingual candidates

(Spanish, Mandarin, and or/ASL) are strongly encouraged to apply.

The Coordinator will also play an essential role in supporting the launch of the QM’s new website, which will go live in fall 2022.

Essential Functions

Social Media

Work closely with the Communications Team to execute a social media growth strategy to expand the Museum’s digital reach and grow awareness.

Create polished and compelling written and audio-visual content for the QM’s social media platforms, including Instagram, Twitter, and Facebook.

Identify new social platforms, analyze trends in social engagement, and uncover new tools for audience engagement and growth.

Monitor and interact with the Museum’s communities across social channels

Track and report social media activity to inform data-driven decision-making

Maintain cross-platform and platform-specific editorial calendar for social media content

Website

Work collaboratively with QM’s departments and external contractors to aggregate, edit, and organize content for QM’s new website

Update and edit content on QM’s current website

Newsletter

Co-produce, edit, and proofread the QMs digital newsletter

Update and organize emailing marketing contacts on Mailchimp

General

Collaborate with QM colleagues to ensure a consistent voice and visual identity across all communication channels

Provide general administrative support for the Communications department

Organize and archive the QM’s visual assets according to the department

Coordinate press materials and events as needed

Other duties as assigned by the Director of Communications

This list represents the essential functions of the role, this list does not constitute an exhaustive list of job functions

Requirements

Competencies

Demonstrates initiative, resourcefulness and a creative approach to problem-solving

Thrives in culturally diverse settings

Displays a high level of support for colleagues, builds professional and respectful relationships with others

Adaptability and flexibility

Ability to work independently and as a team player in a fast-paced environment, handling multiple tasks and adhering to deadlines

Qualifications

Prior work experience in digital, editorial and/or social media writing or strategy

Educational background in Marketing, Communications, Advertising or a related field of study and/or its work experience equivalent

Passion for content creation in digital environments

Understanding of digital audience expectations and social-first storytelling

Prior analytics experience using Google Analytics, Facebook Insights, and Sprout Social

A strong creative instinct and point of view

Photography and/or videography skills (preferred)

Requirements

Excellent verbal, written and interpersonal communication skills

Strong attention to detail

Excellent organizational skills and the ability to oversee projects from conception to delivery.

Strong knowledge of Instagram, Twitter, Facebook, and Mailchimp

Proficiency with Windows and Google Workspace Applications