Casting Call for AAPI Mental Health PSA
Blend
Los Angeles, CA 90640
Deadline
Posted
Seeking actors for a PSA in partnership with Asian American Psychological Association for a campaign to advance the health and welfare of the Asian American community through destigmatizing the act of seeking mental health care. The script centers around a multi-generational family at a dinner table and takes us through a conversation through various Eastern beliefs and superstitions, ultimately using light humor to encourage members of the community to talk more openly about mental health as a vital part of well-being.
Seeking a range of Chinese/mixed-ethnicity Asian actors based in Los Angeles ranging from teens to grandparents for a PSA to destigmatize mental health care in the Asian community. Especially open to actors with an improv background.
“UNREAL”
In partnership with the Asian American Psychological Association
Producer:Matt Bijarchi
Director: Natasha Lee
Creative Director: Priti Kapur
SHOOT DATES: January 2024, tbd, 1 day in Los Angeles
ALL ROLES ARE PAID SAG-AFTRA LOW BUDGET SCALE
Requirements
Roles available:
- Hwee’s husband - South or Southeast Asian, late 30s, early 40s
- Child (around 5-7, male/female)
- Hwee’s father (60s-70s, Chinese male)
Hwee’s mother (60s-70s, Chinese female)
Hwee’s brother - (late 20s, early 20s, Chinese male)
Brother’s partner - (male or female mid 30s, open to ethnicity range)
Hwee’s aunt - (late 40s, open to Chinese with mixed-ethnicity)