Mark Morris Dance Group: Marketing Internship

Calling all creative types!
MMDG’s Marketing Internship is a comprehensive opportunity for those invested in exploring a career in marketing for the arts. Marketing interns can explore graphic design, photography/videography, media relations, social media engagement and more. Please note this opportunity is fully in-person and COVID vaccination is required.

Internship Term Dates: June 21st, 2022 - August 19th, 2022

General responsibilities will include, but not be limited to, the following:

• Participate in Marketing team meetings and planning sessions
• Assist Marketing and Digital Engagement Associate with updates and maintenance of the Mark - - Morris Dance Group website
• Assist with developing social media, including drafting posts, formatting images, etc.
• Build and maintain PR lists; pull quotes from press articles; draft press releases
• Assist with cross-promotion of all Dance Group and Dance Center programs and events
• Conduct marketing research
• Perform Salesforce data entry and imports from external data sources such as Active, Mindbody, and Facebook
• Archive marketing content
• Support Marketing & Communications Manager with email marketing program - creating and uploading graphic assets, drafting eblasts
• Provide administrative assistance as needed to marketing staff

Job Duties

• CRM
• Salesforce data entry (export/imports) - Active, Mindbody, FB leads
• Upload/edit media assets for Pardot - TT to outline architecture
• Email marketing
• “Own” Adult Programs blasts
• Look at segmentation
• Website
• Update UTM tracker document
• Update filenames, metadata, etc. for images
• Social Media
• Asset prep, content creation
• Video / Digital Asset creation
• Mara has some experience with Premiere Pro
• Help Trevor and Rachel with easy edits
• PR
• Building lists, following up, maintaining current info
• Fitness / wellness contacts for Digital Dance Center
• Clippings, save/add to press counter
• Pull quotes from press
• Thought leadership opportunity research / speaking engagements?
• Dance/USA, Dance/NYC
• Devo
• Membership portal assets
• Editorialize recommended places

Requirements

Qualifications:

• Candidates must be proficient with Microsoft applications, Google apps, and basic website content management systems
• Knowledge of the Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.) and/or CRM systems, such as Salesforce or Hubspot, strongly desired
• Good writing skills also a plus
• You will be successful in this role if you are:
• Curious and eager to learn – You are able to ask questions and are open to broadening your knowledge-base.
• Excited to apply your expertise – You are ready to use the skills learned in an academic setting or from previous professional experiences.
• Independent and collaborative – You are able to work autonomously, but also know when to seek advice from your supervisor and how to work as a team member.
• Creative and intuitive – You are a problem-solver and are able to offer new ideas
• Passionate about the performing arts – You have an interest in the performing arts community and understand the value of the arts.
• In alignment with our Core Values of Access, Community, Creativity and Excellence – You work well with others towards a common purpose to achieve shared goals by developing and maintaining responsive, cooperative and mutually beneficial internal and external relationships