Professional Development

Get Shamele$s About Your Art as a Business!

Wednesday, May 3, 2023
6:30 – 8PM

Join AAWW and Asian American Arts Alliance for a financial wellness workshop for arts workers with certified financial planner Pamela Capalad and educator Dyalekt.

Our dreams of being creatives didn’t include having to be our own accountant, bookkeeper, HR, insurance specialist, marketing, merch desk, shipping, and personal assistant too! This workshop will help you set up your writing/freelance work like a business so you can set up systems, stop overthinking, and get out of your own way.

No more starving artists. No more overproducing in the hopes one will hit different. No more burnout. Be in control of how your art fits into your budget. Defeat impostor syndrome with spreadsheets. Look at the numbers. You’re probably a small business owner already. Treat yourself like a producer instead of a product and you’ll never have to compromise your art.

  • Get a formula for setting standard rates and rate floors
  • Learn how to negotiate your rates and consistently raise your rates
  • Learn how to use 12-month cash flow projections and get practical steps for how to track regularly
  • Determine the right business structure for your work now and if/when to transition to a different structure
  • Learn who needs to be on your financial team as you grow your business
  • Learn strategies for how to separate your business and personal expenses at every level
  • Get basics on taking care of taxes and accounting and guidance on when to hire an accountant and bookkeeper

Pamela Capalad is a Certified Financial Planner™ and Accredited Financial Counselor™ and has been in financial services since 2008. She founded Brunch & Budget to help people who felt ashamed or embarrassed about money have a safe place to make real financial progress. Pam has been featured in the Washington Post, Teen Vogue, Huffington Post, Vice Magazine, and was named New York Magazine’s Best financial planner of New York 2019.

Dyalekt has been a hip-hop MC, theater maker, and educator for nearly 20 years. He’s the director of pedagogy at Pockets Change, where he uses hip-hop pedagogy to demystify personal finance and help students take control of their relationship with money. He is the recipients of Jump$tart’s 2022 Innovation in Financial Literacy award. He’s rocked (performed/taught/keynoted) everywhere from conferences like AFCPE and Prosperity Now, to stages like SXSW and the Oregon Shakespeare Festival, to classrooms that range from Yale to your cousin’s living room.


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